TOUJOURS 2025-26 Autumn/Winter collection has arrived.
There's a theme every season, and this time it's...
“Refined Roughness“
A literal translation would be refined roughness.
My own interpretation is a stylish collection for adults, with a relaxed feel.
Let me give you a brief introduction to what's already arrived!
First, starting with shirts.

Band Collar Bishop Sleeve Ruffle Shirt [YM43PS02]
First, an introduction to three ruffle shirts.
The first ruffled collar is a checked pattern.
The key features are the large cuffs and the voluminous sleeves.
Although it uses plenty of ruffles, the fine tattersall check makes it neat and stylish.

The ruffles at the collar stand up nicely, so they'll be perfectly visible even when worn with an outer layer.

The second ruffle shirt has larger ruffles.
This is for those who simply want to enjoy the ruffles.
And the biggest, yet most subtle, feature is that the fabric weave is glen check!
You can't even tell!
But the self-satisfaction of knowing is high, LOL.
It's a really nice fabric.

Lace Pintuck Ruffle Shirt [MM43DS01]
And the last ruffle shirt to introduce is a piled-on shirt with ruffles, ladder lace, and pintucks!
It's a new, adult-cute shirt.

Lace and tucks surround the ruffles on the front left and right.

The ruffles are understated.
Available in 3 colors.
The white above and...

Black navy.
A lovely color that's neither black nor navy, very characteristic of TOUJOURS.

And ivory.
You might be torn between white and ivory, but please make a decision (I'm leaving it to you).
Both are good, so you won't regret it.

I tried layering a jacket over the ivory one.
Aren't the ruffles incredibly cute?
If the size is right, I think it will probably go well with most outerwear and cardigans, creating an even cuter outfit.

Bio-Washed Baggy Shirt [HM43MS01]
I've had far fewer opportunities to wear shirts lately, but I want to wear TOUJOURS shirts.
Because they are as comfortable as T-shirts!
This denim fabric is soft and comfortable even directly on the skin.
If you have it in your wardrobe, it's a gem you can use all year round!
It's something all the staff want too.

Bio-Washed Baggy B.D. Shirt [HM43MS02]
It looks like a spot-the-difference game with the shirt above, but the collar is different; this one is a button-down.
I don't see many women wearing button-down shirts these days, but when I do, I think, "Oh, she's got style!"
It's the same fabric as the baggy shirt above, and almost the same sizing, just whether it's a button-down or not, but both were so good I couldn't narrow it down, so I ordered both.
Sizes 1 and 2 are available, but if you're 155cm or taller and unsure, we recommend size 2.

Collared Bolero Blouse [TM43IS01]
This is a bolero-style blouse.
100% silk.
Meaning it's light and comfortable.
The sheer feel with cute small polka dots makes it enjoyable layered over T-shirts or dresses.

The armholes are large, allowing for easy movement.

Drawstring Gilet Dress [TM43ID03]
In the same fabric as the bolero, this is a longer gilet.
Just layering it over any ordinary clothes will make you cute.

It's light, actually light, and fluffy.
This is worn by someone 160cm tall.

It's also good for layering under outerwear!

For those who opened the link, saw the price, and despaired over the cuteness of the dots.
There's a scarf option!
There are scarves that are almost square and made of a single layer, and
triangle scarves that have a plain cotton-silk fabric on the back (?) and can be used reversibly.

It's not that one is better than the other; it's simply a matter of preference.
The staff's preferences were divided.
If you tuck the triangle one inside, the plain part will show, adding a bit of contrast.
Since it's double-layered, it feels substantial.
Plus, it's reversible.

As for how the non-triangle one looks when tucked in, please scroll back 11 photos, LOL.
It's styled with the white lace pintuck ruffle shirt underneath.
That one is more sheer and airy.
Since it's a single layer and thin, it drapes more compactly.

The triangle one might be easier to tie.
It stays securely fastened.
Since it's triangular from the start, you can just tie it without overthinking.
Recommended for those who are lazy like me.

By the way, it looks like this when worn on the head.
It would probably look good layered with a hat too.

Bishop Sleeve Classic Gathered Dress [MM43DD03]
There's really nothing more to say about this.
Wearing this, you're sure to be a wonderful woman.
The neckline is clean, and the overall gathering gives it a voluminous, classic impression.

There's a drawstring inside the waist, which you can pull and tie to create a bloused effect.
It changes the look quite a bit, making it a bit more elegant.

Subtle ruffles only on the sleeves!
I feel like layering a chunky knit over it and just showing the cuffs.

The hem is tiered!
It has multiple layers.

Backside One-Way Pleated Shirt Dress [YM43PD04]
Although it's a dress, it can also be worn open like a shirt.
A fine-lined tattersall check.
Oh?
If you noticed that, you're observant.
It's the same fabric as the ruffled shirt I introduced first.
You can't tell from this photo, but as the name suggests, it has cute pleats on the left and right at the back.

Rib Stitch Crew Neck Big Pullover [VM43XK03]
Always popular.
I want it...
Just wearing this makes you special.
The presence is so good.
100% cashmere, warm, soft to the touch, luxurious.
I want it...

This season's color is olive.
So, a new color, olive brown, is also available!
It's such a beautiful color that it sold out quickly while I was dilly-dallying writing this blog...

Black, for all its worth.

Plain Stitch Mink Finished Stole [VM43XK04]
Also 100% cashmere, this stole is made every year.
It's exquisite.

There's also a stole in the new color, olive brown.
It's a beautiful color that goes well with this year's popular brown shades.
It's fluffy.

Fair Isle Cardigan Vest [VM43XK05]
Last year, I hesitated because of the price and didn't order it for CREER,
but we received many inquiries about this Fair Isle vest.
At the exhibition, I thought, "It's still so cute!"
So I ordered it, and it has arrived safely.

The back is plain.
The Fair Isle pattern is subtle and timeless.

The sleek navy is also nice.
Navy was popular last year and is back, and gray is a new color this year.

Worn under a coat, it's perfect.
Ah. It's so lovely it makes me sigh.

Fine Cotton Rib Socks [UM43XA01]
Finally, don't forget the socks.
These are classic ribbed socks, so comfortable that I find myself reaching for them constantly.
Since they're cotton, they're fine to wear all year round.
I want to get them in every color!
New colors are olive and grape.
It turned out to be quite a lengthy post, but thank you for sticking with me!
Even so, this is only about 1/4 of the whole collection.
We'll be introducing more as they arrive online and on Instagram, so please look forward to it.
This season's TOUJOURS is, without a doubt, excellent!