The R&D.M.Co- 2025-26 Fall/Winter exhibition has concluded.
We extend our heartfelt gratitude to everyone who attended despite the heat, and to those who contacted us via email from afar because they couldn't visit the store.
This time, focusing on Colorful Wildberry, we received orders that showcased individuality and diversity, which was a continuous source of surprise and discovery for us.
We'd like to look back at some of the most popular items.
Please bear with us.
By the way, the prices displayed are pre-tax. For your reference.
Wildberry's popularity is incredible.
It's simply astounding.
Although it's been over 10 years since its release, its popularity hasn't waned; everyone loves it.
Orders for clothing seemed varied, but this larger bag garnered significant attention, perhaps due to its perceived affordability (though at 19,000 yen, it's certainly not cheap...).
When it's larger, the area of the cute pattern also increases, making it even cuter!
The highly anticipated new item, Colorful Wildberry.
Everyone who visited made sure to check it out.
This time, the most popular item was undoubtedly this bandana.
Its 54cm square size makes it versatile and easy to use, and it's also perceived as affordable (though it's 4,500 yen), making it very popular among those who want something from this series.
There were two colors: a vibrant green called "True" and a more subdued "Sepia," and everyone was very indecisive.
In the end, orders for both were almost equal.
And the elastic pants (44,000 yen) were the most popular clothing item.
Since the sample for this was only in "True," "True" was overwhelmingly popular.
Made from a single layer of thick cotton, they are versatile enough to be worn almost all year round if layered with tights or leggings, and above all, they are comfortable to wear.
Comfortable and cute - what could be better?
They have good crispness, a cute silhouette, are not sheer, and are washable.
That's why they're so popular.
For those who couldn't order, we plan to stock a small quantity in stores from January to March next year, so please check them out online or in-store then.
Besides Wildberry, other patterned items like graffiti were also popular.
Small accessories such as drawstring bags, pouches, and gauze shawls (10,000 yen) were particularly popular.
These patterned items are almost always a once-in-a-lifetime opportunity.
If you like a pattern, don't hesitate to get it.
Resales are almost never a thing, sadly.
When I asked the designer, Toku-san, "Which one is popular?" — a rather amateurish question — she thought for a moment and then showed me this hoodie (35,000 yen).
Honestly, I thought, "This one?" but after trying it on, I understood!
The soft, pleasant texture, lightness, and warmth.
Most importantly, the shape of the hood, which was meticulously designed not to be round, is excellent!
It makes all kinds of outerwear incredibly cute!
Even I, who recently stopped wearing hoods, decided to personally order this, as it allows me to enjoy the hooded style casually.
This price for a pouch (25,000 yen)...
As a commoner, I hesitated, but it was popular!
Beforehand, I showed the catalog to a legendary customer who always comes to R&D.M.Co- exhibitions and has been a fan longer than me, asking,
"Which one catches your eye?"
She said, "Well, maybe this pouch?" and I was inwardly astonished, but many people who came to the exhibition looked at it and several even ordered it.
Feeling how far I am from becoming a legend, I will continue to learn!
Although the Wildberry bandana snatched the top spot this time, this came in a close second.
The masterpiece Maner House (8,000 yen) made a reappearance after a long time!
There were two roof colors, black and white, and black was more popular, but for homes with cats (or dogs), white, which doesn't show pet hair easily, is also good!
So, everyone chose according to their preferences.
Both are undeniably wonderful.
Finally.
To Toku-san, the designer, who stayed with us for almost two days.
Thank you so much for kindly answering all our questions, for pondering with our customers, and for offering so many suggestions.
She wore the displayed samples one after another like a costume change, entertaining us, but the photo shows her in her private clothes.
She was wearing a dress, a skirt, and a frilled collar that had just arrived at CREER, and she looked truly wonderful.
She mentioned that she washes her silk organza skirt herself and hangs it to dry by wringing it out. (Excuse me, please do so at your own risk...)
This method suppresses the flare, giving it a neat look, and the threads peeking out from the hem are also charming.
Someday, I want to be like this. (Is that even possible...?)